• Skip to main content
  • Skip to primary sidebar
  • Skip to footer

Product Mastery Now

Helping product managers move to product mastery

  • Home
  • Podcast
  • Training
    • For Groups
    • For Individuals
    • Certification for Individuals
    • PDMA & AIPMM
  • Login
  • Schedule a Discovery Call

Idea Generation

Idea GenerationIt starts with an idea. . .a thing of yet-unseen beauty, an unsolved problem, a service not rendered, a new way of doing things, a source of delight that doesn’t exist yet, or that necessity we wonder how we ever lived without.

The work of finding ideas is often called the Fuzzy Front End. Really – no one wants to be fuzzy. We prefer the term Managed Front End because working with ideas need not be fuzzy. Processes, frameworks, and creativity tools make it all manageable.

What is the secret to good idea generation?

Probably not what you think — it’s not having more ideas, a cool crowdsourcing approach, or deep customer relationships.

The simple truth…

Good ideation begins with the right approach for your organizational culture and experience with product development.

Learn how to leverage your culture and find ideas that lead to market-winning products before someone else does with Foundations – The Managed Front End training.

Primary Sidebar

About Me

Chad McAllister, PhD - Product Management Guide

I'm Chad McAllister, the host of The Everyday Innovator™ podcast, author of Turning Ideas into Market-Winning Products, and founder of Product Mastery Now. I am aTop 40 Product Management Influencer and a Top 10 Innovation Blogger.

I help product managers become Product Masters. I have trained product managers at Microsoft, Kind Snacks, Level 3, Kohler, John Deere, J.D. Power, GHX, FedEx, Cummins, Compassion, Clorox, Cisco, Mastercard, SAIC, Thomson Reuters, Xerox, and many others.

Product Masters create more successful products, gain influence throughout their organizations, and accelerate their careers. See how, with the Product Mastery Roadmap.

Footer

HOW WE HELP PRODUCT MANAGERS

We help product managers become product masters - influential drivers of product strategy - so they can consistently create products customers love without getting overwhelmed putting out fires. Learn about it in the Product Mastery Roadmap.

FOUNDER

Chad McAllister - Product Management and Innovation TrainingThe primary responsibilities for an organization are product management and innovation. They deliver value to customers. They're also exciting responsibilities for those properly equipped. That is my job - equipping product managers and innovators.
Read More...

SEARCH

MORE

Contact

About

Product Mastery Roadmap

IDEA Framework

Quotes

Innovation Stories

Innovation Roundup

 

Privacy Policy | Terms of Use | Disclaimer

Copyright © 2008–2023 Product Mastery Now and The Everyday Innovator™ · All rights reserved

Return to top of page

Product Managers and Innovators!

Product Master Roadmap for Product Managers

Get the Product Mastery Roadmap

And become a Product Master:

    • - Develop the right products more often - as much as 5X
    • - Get the influence you want
    • - Drive product strategy, creating products customers love
x