Benefits of Earning the NPDP Certification

For Individuals:

• Confirms mastery of NPD principles and best practices
• Enables better job performance
• Enhances career/promotion opportunities
• Recognizes growth, professional development and competence in NPD
• Increases recognition by peers, employers, and recruiters
• Sets you apart as an expert and leader in your field
• Is unique: ours is the only certification program for the NPD Professional

For Management:

• Identifies those who have sufficient product development knowledge and experience to move into a leadership position.
• Differentiates between hiring candidates. Beyond considering an individual’s experience, you can assess their product development knowledge as well as their interest in professional growth and development.

For Organizations:

• Supports an organization’s drive for process consistency and discipline in new product development. It offers the right “big picture,” baseline, and areas of focus.
• Top-performing companies understand that properly training employees leads to direct, measurable bottom-line benefits. Several leading companies are already sponsoring NPDP Certification across their corporations.

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