NPDP  Module 3 Expected Reading

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Below is the expected readings for this module. Click here to see the entire reading list as well as information on the two books used for this e-course.

Book or Article

Chapter or Section
New Products Management
  • Chapter 2: New Product Process
Article – (in the NPDP Study Guide)
  • “New Products” (In the NPDP Study Guide, New Product Process section)
NPDP Study Guide
  • New Product Development Process Section

 

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