NPDP Study Guide

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We want you to have a bear-of-a-good-time learning about product innovation.  From idea to launch, you will be exposed to valuable knowledge to help you and your group be more successful.

Click to Download the study guide.  

It is a PDF document with the content of each lesson.

Also, Download the Review Frameworks.

The Frameworks contain key concepts you need to know for the NPDP exam. They won’t make much sense now, but will later as you proceed through each module. Use them to reinforce your review of the concepts.

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URLs in the Study Guide may change since it was published. Below are updated URLs. If you find a URL does not work, please contact sales@productmasterynow.com.

Slide Title

Updated URLs

Introduction
Other PDMA Terminology http://www.pdma.org/p/cm/ld/fid=27
NPDP Test Process http://www.pdma.org/p/cm/ld/fid=52
Strategy
Related Readings…Low Cost Provider Strategy http://www.gaebler.com/Low-Cost-Provider-Strategy.htm
Another Approach to Market Strategy http://strategyn.com/our-results/
NPD Process
Related Readings…VideosandNPD Process Video http://youtu.be/W0t-TEwC4FQhttp://youtu.be/iJvAQ80f5WA
Market Opportunity Analysis http://www.highbeam.com/doc/1G1-108115102.html (registration required)
Portfolio Management
Teams, Organization, Culture, and People
50 Ways to Foster a Culture of Innovation http://www.ideachampions.com/weblogs/archives/2009/12/50_ways_to_fost_1.shtml
Tools and Metrics
Lean NPD www.Accuer.com
Market Research
Framework Slides
Terminology http://www.pdma.org/p/cm/ld/fid=27

 

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