CIL Module 6 Suggested Reading
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Download the complete reading list here. Below are the suggested readings for this module. They are not required, but recommended for a deeper understanding.
|
Book or Article |
Chapter or Section |
| Winning at New Products | Chapter 9: Making the Gates Work—Gates with Teeth |
| New Products Management | Chapter 12: Product Protocol Chapter 14: Development Team Management |
| Winning at Innovation: The A-to-F Model | Chapter 11: Metrics |
Return to Module 6
The primary responsibilities for an organization are product management and innovation. They deliver value to customers. They're also exciting responsibilities for those properly equipped. That is my job - equipping product managers and innovators. 