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By Chad McAllister

Influencer: Organizational Culture Change — Doing More with Less

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I am once again considering the question, “how do we create a culture of innovation?”  Many people recognize that this may be the difference between an organization’s success or failure, but it remains elusive for many.  To stimulate thinking on the question, I have been reading some outstanding organization change books, including:

  • Transforming Your Leadership Culture by McGuire and Rhodes
  • Deep Change by Quinn
  • Diagnosing and Changing Organizational Culture by Cameron and Quinn
  • Cultures and Organizations by Hofstede and Hofstede
  • Influencer by Patterson, Grenny, Maxfield, McMillan, and Switzler

They all have very important things to say about changing the culture of an organization.  For those of us wishing to create a culture of innovation in our organization, it is useful to step back and consider what it means to change culture itself.

The book I am currently returning to is the Influencer — it contains an easy to understand methodology for changing behavior that has had profound impact.

If you’re looking for a way to do much more with less, read Influencer and learn how to make a difference yourself.  The companion website is:  http://www.vitalsmarts.com.  Culture changes one person at a time, and it can start with you.

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Chad McAllister - Product Management and Innovation TrainingThe primary responsibilities for an organization are product management and innovation. They deliver value to customers. They're also exciting responsibilities for those properly equipped. That is my job - equipping product managers and innovators.
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