Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers and innovators be heroes.
Hiring a product manager? Consider these 6 questions first.
(1) How large is your market? (2) How do you validate product ideas with customers? (3) How do you describe a product requirement for engineering to build? (4) Your product is great, but not selling. What do you do? (5) Your product is growing gangbusters. How do you grow even faster? (6) What’s your role in product team? Details at https://www.forbes.com/sites/forbestechcouncil/2018/06/18/six-questions-to-ask-before-hiring-a-product-manager/2/#534b78ab4380
Rich Mironov shares the path to becoming a VP of product.
Not surprising, product VPs are first product directors and senior product managers, but there are important characteristics as well. The quick read is at https://www.quora.com/What-is-the-path-to-becoming-a-VP-of-Product
Mobile trends you should know regardless of your industry.
How often do you use your smartphone to find information, order dinner, read news, etc? Mobile is impacting many aspects of our lives. See the four big trends … https://www.wired.com/brandlab/2018/06/next-mobile-economy-everyone-needs-new-game-plan/
New Podcast Episode for Product Managers & Innovators: Managing a product during the Maturity phase of the product life cycle – with Janna Bastow
Weekly interviews to increase your confidence, influence, and success. Avoid failures and create products customers love. Interviews for Product Managers and Innovators.